Darryl brings a compelling combination of commercial leadership and deep agribusiness experience to Provelco, joining from Farmlands Co-operative where he served as Head of Merchandise. His background spans farmer-owned cooperatives, Asian export markets, and regulated environments - experience that aligns closely with Provelco's position as a leader in New Zealand's deer velvet industry and its key markets across China, Korea, and Taiwan.

A commercially driven leader, Darryl is known for the strength of the relationships he builds and his track record of driving meaningful business improvement and outcomes. His genuine passion for the agribusiness sector and its commercial trajectory makes him a natural fit for Provelco's next chapter.

We wish Darryl every success as he steps into this exciting leadership role.